Training & courses

Turn the book into a skill

Reading Sell The Truth changes how you think. Training changes how you and your team work. Learn the TRUTH Framework with self-paced video and team programmes.

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Bryan Adams delivering storytelling training

Two ways to go deeper

Where to learn with Bryan

Self-paced · Online

Sell The Truth Online Course

On Happydance Academy. A self-paced video experience packed with story breakdowns, frameworks and real-world examples you can use with your team immediately.

  • Video lessons on the full TRUTH Framework
  • Real story breakdowns from global brands
  • Bonus worksheets & a storytelling starter pack for internal rollouts
Start on Happydance Academy →
For talent teams

Training on SocialTalent

Learn Bryan's storytelling and employer-brand methods inside SocialTalent — the hiring-skills platform trusted by talent teams worldwide. Ideal for recruiters, TA and people teams who want to put truth-led storytelling to work in hiring.

  • Bite-sized lessons for busy talent teams
  • Apply the TRUTH Framework to hiring & employer brand
  • Trackable progress across your whole team
Explore on SocialTalent →
Bryan Adams running a storytelling workshop

For organisations

Bring the TRUTH Framework in-house

Want Bryan to train your leaders, marketers or talent team directly? Workshops and storytelling sprints give your people a shared language and a working playbook in days, not months.

  • Hands-on storytelling sprints & workshops
  • Tailored to leadership, brand or recruitment
  • Equips your team to keep creating without you
Enquire about team training

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Not ready for a course?

Grab the free companion toolkit and start applying the framework today.

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FAQ

Training and courses: FAQ

Is there a course on the TRUTH storytelling framework?

Yes. There is a self-paced Sell The Truth online course, plus employer-brand and storytelling training from Bryan Adams on SocialTalent.

How can my team learn employer brand storytelling?

Through the self-paced online course, SocialTalent modules for talent teams, or in-house workshops and storytelling sprints run with Bryan directly.

Is Sell The Truth good for company culture and employer branding teams?

Yes. The TRUTH Framework is used by leaders, marketers and talent teams to sharpen employer brand, culture and recruitment communication.